Building 2SLGBTQIA+ Inclusive Businesses

Building 2SLGBTQIA+ Inclusive Businesses

A series of 2 classes designed to take together or individually with a focus on creating an inclusive and supportive workplace environment for 2SLGBTQIA+ employees. Participants will learn about the importance of cultivating an inclusive culture, fostering allyship, and a basic foundation of community competency. The session will also cover strategies for seeking and engaging diverse staff and suppliers, including using directories and other resources. By the end of this course, attendees will have practical tools and insights to enhance their workplace inclusivity and actively support 2SLGBTQIA+ team members.

Class Length: 2.5 Hours Each

Course 2: “Engaging the 2SLGBTQIA+ Market”

Wednesday, November 6, 2024 - 3pm to 5:30

Course Summary:
This session provides essential insights into effectively engaging the 2SLGBTQIA+ market. Participants will explore market trends, learn about common sensitivities to avoid, and gain marketing advice tailored to this community. Additionally, the session will cover how to achieve business accreditation to demonstrate commitment to inclusivity. By the end of the course, attendees will have a comprehensive understanding of how to connect authentically with 2SLGBTQIA+ clients and enhance their business's reputation within this market.

Learning Outcomes:

1. 1. Understanding the 2SLGBTQIA+ Market
   2. Marketing to the 2SLGBTQIA+ Community
   3. Engaging with 2SLGBTQIA+ Clients
   4. Business Accreditation and Recognition